Our Commitment

Nuturing a more sustainable future.

Guiding Principles

Our guiding principles at Shoof place a strong emphasis on forging relationships that drive the company’s success, as well as having a resilient supply chain that provides a competitive advantage.  We aim to deliver value beyond our products through our brands and constantly strive to operate in the best possible ways.

We focus on identifying sustainable and scalable solutions and pride ourselves on enabling our people to succeed. These principles demonstrate our commitment to excellence, innovation, and responsible business practices.

Relationships icon

We forge strong relationships that propel our business forward.

Supply chain icon

Our resilient supply chain is a competitive advantage.

Brands icon

Our brands deliver value beyond our products.

Operations icon

We are constantly looking for the best ways to operate.

Scalability icon

We are focused on identifying new solutions that scale and are sustainable.

People icon

We have good people playing the right position.

Environment & Sustainability

At Shoof International, we are committed to environmental sustainability and making meaningful efforts to reduce our carbon footprint and minimise waste across our supply chain. Our eco-friendly practices span the entire operation—from sourcing sustainable materials to packaging and shipping our products responsibly. We continuously seek innovative ways to enhance our products and processes, aiming to minimise our environmental impact.

In 2024, Shoof became a member of the Australian Packaging Covenant Organisation (APCO), with a commitment to introducing the ARL (Australasian Recycling Label) across all products going forward. Our ambition is to meet the needs of our retailers and customers with more sustainable packaging solutions, making it easier for everyone to make environmentally conscious choices—while ensuring the care of animals remains at the heart of everything we do.

We are dedicated to operating in a responsible and sustainable manner, preserving the planet for future generations.